Eric Carusi, Executive Vice President of Go Smooth Transport Ltd grew up in the trucking industry through his family’s business. About four years ago, Eric brought his years of industry experience over to Go Smooth.
Go Smooth provides custom refrigerated solutions to the dairy and grocery industries. They have about 270 reefers and about 70 day cabs/tractors and operate throughout Ontario and Quebec. Their head office is located in Mississauga, ON.
When Eric joined Go Smooth, the company was using about 1000 spreadsheets and an old database driven archaic software. The systems they were using were creating internal inefficiencies and Eric set in motion looking for a new transportation management system (TMS) to replace and improve their processes and workflows.
Enter Rose Rocket. After moving to the Rose Rocket TMS they noticed that the software was customer centric and helped improve internal processes, making the team more efficient.
“We had to take a massive leap in terms of internal efficiencies and what we were offering our customers and what we found very quickly was that Rose Rocket was very much customer centric. ”
Eric Carusi, Executive Vice President, Go Smooth
Leveraging integrations to eliminate bottlenecks
“The integrations that Rose Rocket includes start on the customer side and go all the way to the back end.”
Choosing a TMS that had the ability to integrate with the other softwares Go Smooth uses and the softwares of their customers was extremely important. They wanted to link everything together and have a centralized tool they could work out of.
With Rose Rocket, Go Smooth was able set-up one-to-one EDI integrations with their customers, as well as connect to three other important softwares they were using — QuickBooks, Gmail, and Samsara.
Connecting these softwares to Rose Rocket, streamlined their operations and communications with customers, their dispatch team, and drivers. Integrating these softwares with Rose Rocket removed bottlenecks within their processes.
“The ability to invoice several orders and loads at one time, as well as the export feature to QuickBooks has eliminated any sort of double-entry”
- Robyn Smith, Controller
Robyn Smith is the Controller at Go Smooth and joined the company 7 years ago as a part-time bookkeeper but as the company grew, so did her career. Robyn and her team utilize Rose Rocket’s invoicing module to quickly invoice customers and calculate payroll.
Rose Rocket’s user-friendly and intuitive interface has made working with the TMS a positive experience for Robyn and her team. It’s helped them deal with the volume of work that they have and become more efficient in billing and payroll.
Beyond making the finance team more efficient, Go Smooth has experienced significant business results.